Are you a data nerd? If you’re like me, I love it when I can backup a decision, or rather ask my boss for investment in a resource when I have all the supporting data points.
Ok, I’ll admit it – I’m the WORST at checking my office voicemail. In fact, I’m the worst at actually answering my phone at work. If you’re a marketing decision maker I’m sure you can relate.
We did it again! We're delighted to announce that List Partners Inc., our parent company, has been named one of Inc Magazine's 5000 fastest growing companies in North America by Inc Magazine.
Get ahead of the competition next year by building strategic partnerships in Q3 and Q4 with these media-focused events. If you find yourself with some budget left to spend before the end of the year, consider hitting these fall conferences.
As marketers we’re creating A LOT of content. In fact some recent stats show that over 2 Million blog posts are being published every single day. For social media, the “per minute” numbers are just as staggering with 347,222 Tweets being shared per minute, 17,361 LinkedIn profiles being viewed...
When businesses experience stagnation in their sales and revenue, something that’s easy enough to avoid is often to blame: They lack a clearly defined sales strategy. Even if you have a sales strategy, how often do you revisit it?
Now in its fourth year, the Mirren/RSW New Business Tools Report has released its 2016 findings and for the List Partners, Inc. group of brands – it’s a BIG win!
With multiple trends driving the increase in video ad spend it’s important to identify the impact it has on consumer consumption and device purchases. If one looks deeply enough into these trends, you’ll be able to find an actionable roadmap for the future and plan accordingly.
If you're thinking about where to allocate your marketing budget when it comes to TV and digital ads, then it's time to look to the future. A winner is emerging, but it’s the ad model itself that's seeing the most important changes.
If it seems like many of the country's largest advertisers and marketing companies are jumping on the programmatic advertising bandwagon, it's probably because they are.